{"id":2179,"date":"2021-03-29T14:59:20","date_gmt":"2021-03-29T12:59:20","guid":{"rendered":"https:\/\/www.brakeley.de\/?page_id=2179"},"modified":"2026-04-21T21:58:50","modified_gmt":"2026-04-21T19:58:50","slug":"ressources","status":"publish","type":"page","link":"https:\/\/www.brakeley.de\/en\/ressources\/","title":{"rendered":"Ressources"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 has-pattern-background has-mask-background fusion-parallax-none nonhundred-percent-fullwidth non-hundred-percent-height-scrolling lazyload\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:500px;--awb-background-size:cover;--awb-flex-wrap:wrap;\" data-bg=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2026\/04\/750_4707.jpg\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div id=\"EngagingMajorDonorsEN\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-1\"><h2>ENGAGING MAJOR DONORS<\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:#e4002b;border-color:#e4002b;border-top-width:2px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#c4c4c4;--awb-bg-color-hover:#c4c4c4;--awb-bg-size:cover;--awb-margin-top:5px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );margin-right: 20px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/IGiLNXoXi_o?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-left:20px;--awb-bg-size:cover;--awb-margin-top:10px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><p>Watch our video to learn about steps that inspire people to fund good causes. From the perspective of a donor, the video portraits how successful fundraisers follow a dedicated engagement strategy. In her journey, our donor visits the following stations, each leading to an increase in her interest and commitment:<\/p>\n<ul>\n<li>Generating Awareness<\/li>\n<li>Sparking Interest<\/li>\n<li>Matching Interest<\/li>\n<li>Engaging<\/li>\n<li>Asking<\/li>\n<li>Stewarding<\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div id=\"CaseForSupportEN\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-3\"><h2>CASE FOR SUPPORT<\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e10707;border-top-width:2px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#c4c4c4;--awb-bg-color-hover:#c4c4c4;--awb-bg-size:cover;--awb-margin-top:5px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );margin-right: 20px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1020\" height=\"880\" title=\"Case for Support EN\" src=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN.jpg\" data-orig-src=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN.jpg\" alt class=\"lazyload img-responsive wp-image-2253\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271020%27%20height%3D%27880%27%20viewBox%3D%270%200%201020%20880%27%3E%3Crect%20width%3D%271020%27%20height%3D%27880%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN-200x173.jpg 200w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN-400x345.jpg 400w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN-600x518.jpg 600w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN-800x690.jpg 800w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/04\/Case-for-Support-EN.jpg 1020w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 600px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-left:20px;--awb-bg-size:cover;--awb-margin-top:10px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-4\"><p>The Fundraising Case for Support.<\/p>\n<p>Pushing a camel through the eye of a needle?<\/p>\n<p>It would be a miracle if a camel could be pushed through the eye of a needle &#8211; by analogy, a good case for support is a &#8216;miraculous&#8217; document that should be standard equipment for all your expeditions throughout the fabulous world of fundraising.<\/p>\n<p><a href=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/03\/Fundraising-Case-for-Support-EN.pdf\" target=\"_blank\" rel=\"noopener\">Read article (PDF)<\/a><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div id=\"MovesManagementEN\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-5\"><h2>MOVES MANAGEMENT<\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e10707;border-top-width:2px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#c4c4c4;--awb-bg-color-hover:#c4c4c4;--awb-bg-size:cover;--awb-margin-top:5px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );margin-right: 20px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 2\" src=\"https:\/\/www.youtube.com\/embed\/fD71-g140VE?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-left:20px;--awb-bg-size:cover;--awb-margin-top:10px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-6\"><p>Major donor fundraising comes with a challenge: it becomes difficult to predict the effort required and the chances for success, if one focusses on few but large gifts. Moves Management is a controlling instrument developed specifically for major donor fundraising that helps resolve this problem.<\/p>\n<p>You can find an article on Moves Management here:<br \/>\n<a href=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2020\/02\/FRM-Artikel-Moves-Management.pdf\">Read article<\/a> (PDF, in German)<\/p>\n<p><span data-olk-copy-source=\"MessageBody\">We have developed our own Moves Management System, which you can use free of charge and without any obligations. It is available as a Google Sheet and as an Excel file.<\/span> Please request a download link by <a href=\"mailto: ko&#110;&#116;&#97;&#107;&#x74;&#x40;&#x62;&#x72;&#x61;ke&#108;&#101;&#121;&#46;&#x64;&#x65;\">e-mail<\/a>.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div id=\"CorporateFREN\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-7\"><h2>CORPORATE FUNDRAISING<\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e10707;border-top-width:2px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#c4c4c4;--awb-bg-color-hover:#c4c4c4;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );margin-right: 20px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1920\" height=\"1220\" title=\"Corporate Fundraising\" src=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising-.jpg\" data-orig-src=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising-.jpg\" alt class=\"lazyload img-responsive wp-image-2389\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271220%27%20viewBox%3D%270%200%201920%201220%27%3E%3Crect%20width%3D%271920%27%20height%3D%271220%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising--200x127.jpg 200w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising--400x254.jpg 400w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising--600x381.jpg 600w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising--800x508.jpg 800w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising--1200x763.jpg 1200w, https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/05\/Corporate-Fundraising-.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 800px) 100vw, 600px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-top:20px;--awb-padding-left:20px;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-8\"><p>Companies are an important fundraising target group. They do, however, come with specific requirements. Corporate fundraising is particularly successful if considered as part of corporate engagement. In a webinar with the very successful Georgia Institute of Technology, we discussed on the example of \u201cCorporate Fundraising for European Universities\u201d what matters and works. In this download, you can find a summary of the discussion:<\/p>\n<p><a href=\"https:\/\/www.brakeley.de\/wp-content\/uploads\/2021\/03\/Corporate-Fundraising.pdf\" target=\"_blank\" rel=\"noopener\">Read article (PDF)<\/a><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div id=\"OverheadEN\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-text fusion-text-9\"><h2>FUNDRAISING OVERHEAD<\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e10707;border-top-width:2px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-11 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:40px;--awb-background-color:#0000000F;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#c4c4c4;--awb-bg-color-hover:#c4c4c4;--awb-bg-size:cover;--awb-margin-top:5px;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );margin-right: 20px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 3\" src=\"https:\/\/www.youtube.com\/embed\/bfAzi6D5FpM?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-top:10px;--awb-padding-left:20px;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 20px ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-10\"><div class=\"fusion-text\">\n<p>We encourage and support our clients in their ambitious and visionary goals. As the activist and fundraiser Dan Pallotta states: it is wrong to reward non-profit organisations for their small overhead instead of the impact of their work. We agree with Dan Pallotta: frugality does not equate morality, philanthropy should be allowed to use the same resources as the for-profit sector, and charities should be encouraged to place big investments in great ideas!<\/p>\n<p>Please watch Dan Pallotta\u2019s inspirational TED Talk on why to stop the fundraising overhead discussion and start creating maximum social impact and innovation in the non-profit sector.<\/p>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-2179","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ressources - Brakeley GmbH<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brakeley.de\/en\/ressources\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ressources - 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